Return of Results
Return health data insights to research study participants
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Organization
External Verily partner
Role
Lead UX designer
Team
Clinical Studies Platform
Duration
Sep 2020 - Jun 2021 (launch)
Medium
Mobile app
WHAT
Return research results and health data to participants as a way to increase participant value and long term engagement and compliance with clinical trial related activities.
COMPLEXITY
Harmonize several different data types into one cohesive experience. Balancing needs of external clinical stakeholders and internal business stakeholders.
IMPACT
One of the first in industry to return research data to participants. UXR discovered the longitudinal data visualization had high value for patients.
BACKGROUND
"Participants are motivated to engage in study activities by the prospect of learning about their health"
DESIGN
A foundation for scalable IA and UI for returning current and future types of health data that allows users to view at a health / impact / research outcomes level
DESIGN
The goal of the "My Health" area: view insightful pictures of my health data and reports
DESIGN
The goal of the "My Impact" area: Drive user engagement by showing progress and contribution to research to address users altruistic values.
DESIGN
The goal of the "My Research" area: Learn more about the findings from participated studies
RETURN OF RESULTS IMPACT
Industry precedent
Successful first engagement with external sponsor, setting the bar for returning published study outcomes data to participants
Product differentiation
Aligned on a product framework for returning future study results to participants
Strong user feedback
Longitudinal data visualization had high value for patients
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